It all started with Carmen and Jesus in 2010 selling breakfast tortas and atoles from a food cart they like to call their carrito. In 2016 Victoria, first generation of Mexican immigrant parents, founded the concept of Torta Truck and revamped their carrito image. They began participating in street fairs, food festivals, and expanded their menu to include the now viral birria tacos and tortas. From 2016-2018, they operated as a tent vendor, no actual truck in the Torta Truck part yet. On May 25th, 2018, they opened the window to their food truck for the first time ever to the crowd of Monmouth County’s racetrack park. They later settled their food truck roots in Jersey City circa 2020, where they now also have their first store front located on 413 Central Avenue.